Each year, REALTOR.ca generates more than five million leads for REALTORS® across Canada. Developed and operated by the Canadian Real Estate Association (CREA) on behalf of its REALTOR® members, it’s the country’s most popular and trusted real estate platform. As technology advances, however, and new contenders enter the market, it’s critical REALTOR.ca secures its relevance for the future.

On this episode of REAL TIME, we explore the future of Canada’s real estate landscape as well as the vision behind shifting REALTOR.ca from a not-for-profit, association-driven product to a wholly owned, for-profit subsidiary of the CREA.

Ultimately, we look at how this shift will expand the platform’s potential to keep REALTORS® at the heart of the real estate transaction.

Guests include Jill Oudil, CREA Chair, Patrick Pichette, VP of REALTOR.ca, and Andrew Jackson, Head of Business Development at CREA.

Help us improve REAL TIME. Let us know what you think by filling out our survey. We’ll use your feedback to make the podcast a better tool for you and REALTORS® across the country.

In a hyper-digital world, savvy brands are finding success tapping into and nurturing online communities. On this episode, Shannae Ingleton Smith joins REAL TIME to help REALTORS® find and build a niche of their own, true to their personal and professional brand.

Shannae, President, CEO, and Co-Founder of Kensington Grey, a boutique influencer agency rooted in diversity, is an expert in content creation and brand storytelling. In addition to “finding your people” and building a niche, she also talks about how to portray your authenticity online, make the most of each platform, and strike a balance between creating your own content and having others, like influencers or clients, champion your brand for you.

Let us know what you think about the episode by filling out our survey. Your feedback will be used to make REAL TIME a better tool for you, and REALTORS® across the country.

While Canada’s housing market has felt like a roller coaster over the last few years, 2023 might be the year it turns a corner. Slowly.

On Episode 34 of REAL TIME, we’re joined by Shaun Cathcart, Director and Senior Economist, Housing Data and Market Analysis, at the Canadian Real Estate Association (CREA). Shaun takes a step back to help REALTORS® and their clients look forward, painting a picture of Canada’s housing market pre-pandemic, how it changed, and what the data can tell us about the future.

At times, the phrase “business innovation” can feel as amorphous as any other buzzword: what does it mean, and what’s the opportunity for REALTORS®?

On Episode 33 of REAL TIME, researcher, keynote speaker, and one of The Globe and Mail’s top changemakers of 2022, Dr. Chitra Anand, explores the many ways in which REALTORS® can innovate. She also unpacks an important new movement in the workplace: intrapreneurship.

Learn how you can foster an intrapreneurial spirit to challenge the norm, spur new ideas, and continue building trust through value-added solutions. Dr. Anand breaks it all down, including how to focus your efforts for the greatest impact if you’re a smaller business with limited resources.

As part of REALTORS Care® Week 2022, we’re joined by Chris Jarvis, co-founder of Realized Worth. At Realized Worth, Chris designs volunteering strategies to help businesses drive engagement, retention, inclusivity, and stronger relationships with their communities.

On Episode 32 of REAL TIME, Chris helps us understand how we can reprogram our brains to feel empathy for groups with whom we don’t identify. By breaking down barriers, and adopting a transformative approach to volunteering, it can help us see the world with a fresh perspective.